During the MTN Uganda CallerTunez Awards, artists will earn from their music and other content each month until December 2021.
KAMPALA | LIFESTYLE UGANDA — The MTN Uganda CallerTunez Awards will take place every month to reward customers who are using the callback tunes and artists with the highest CallerTunez downloads.
- The new monthly MTN Uganda CallerTunez Awards will offer UGX 2,000,000 to the artiste.
- Huawei and MTN offer CallerTunez through a subscription service.
- Caller tunes cost UGX 700 and are valid for 30 days.
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- This article is supported by Makeup Store Uganda , a cosmetics store in Kampala.
As an added bonus, customers who actively download the MTN CallerTunez will also receive MTN MoMo (cash prizes), and smartphones.
Musicians and owners of audio content are suffering enormous losses due to the suspension of concerts and other outdoor events as preventative measures against the spread of COVID-19.
In its new monthly award program, the MTN Uganda CallerTunez Awards, the most downloaded artists will win UGX 2,000,000 per artist while content owners will win UGX 1,000,000 if their content drives the most improved downloads each month.
MTN CallerTunez will also award UGX50,000 (via MTN Mobile Money) and smartphones to 20 lucky customers every month who subscribe or actively use the program.
Somdev Sen, the MTN Uganda Chief Marketing Officer, says that the Awards recognize and reward both artists who produce the tunes and customers who download and use them.
“The MTN CallerTunez Awards are expected to honor both the artistes that create the caller tunes and the customers who download and use them,” explained Somdev Sen, the chief marketing officer for MTN Uganda.
”Our aim is to provide an alternative source of income to our artists, in particular during this period when the pandemic has been disrupting their work,” he said.
The CallerTunez service is offered by MTN in partnership with Huawei as a monthly subscription.
As part of this service, MTN customers can download their favorite songs or audio skits as ring back tunes that their callers can hear whenever they call the customers’ phones.
To get a CallerTune, customers need to dial *170# and follow the instructions or SMS ‘TUNE 5151415’ to 170 followed by a space, such as ‘TUNE 5151415’.
There is a charge of UGX 700 for each caller tune and it is valid for 30 days.
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