Top 10 Most Followed Instagram Accounts In The World – Latest List 2023

What on earth is Instagram bringing to this world? People, who deserved better until 2010 are actually living better ever since Instagram was launched back in 2010.Once a typical photo-sharing app, Instagram has now evolved into a platform where users are free to upload media with filters as well as organized hashtags, compelling us to give them the tag of the most followed Instagram accounts.

The bracket is beyond just posting, as it is an e-commerce platform, where people buy and sell products and services, a gallery for many others who are in search of public exposure – both arts and glam. 

Ultimately, Instagram is everything we ever needed and its forever-changing Algorithm has hooked many of us. Talents are being showcased into a 2-minute reel, which could get them a fortune that no profession can ever offer. 

Until very recently, celebrities were public figures who were immensely popular as an individual or as a group that usually used to be actors, athletes, or politicians. 

List Of Most Followed Accounts On Instagram And Their Followings

The story is different these days, if you have a couple of reels that have crossed a million views or thousands of likes, then you will eventually become a celebrity, and society would term you as an ‘Instagram influencer.’

They have grown to an extent to which no opinion is considered genuine other than their words. They have changed the perspective of who and what a celebrity is, indeed, they have also altered the way how brands reach their customers.

However, there are still a handful of reputed personalities on Instagram who still fly over the Algorithms like Christiano Ronaldo, one of the biggest names, who recently became the first human to break the 500 million mark, with Lionel Messi right not far behind.

From Kardashian to Kardashian, football behemoth CR7 to La Pulga, we have enlisted the top Instagram accounts with the most followers. These are the bunch of people who keep us logged in for long hours. 

Now, let’s go ahead to learn which are the 10 most followed Instagram accounts in the world.

1. Instagram (@instagram)
2. Cristiano Ronaldo (@cristiano)
3. Kylie Jenner (@kyliejenner)
4. Lionel Messi (@leomessi)
5. Selena Gomez (@selenagomez)
6. Dwayne “The Rock” Johnson (@therock)
7. Ariana Grande (@arianagrande)
8. Kim Kardashian (@kimkardashian)
9. Beyoncé Knowles (@beyonce)
10. Khloe Kardashian (@khloekardashian)

1. Instagram (@instagram)

Followers: 570 M

Boasting over 570 million followers, Instagram’s own profile leads the list of the Most Followed Instagram Accounts in the World. The account features content from different genres like fashion, arts, music, animals, nature, and more.

It also includes attention-worthy pictures of Insta-famous models as well as professional models including @abbybellamay, @catburns, @sherente, @mayasideas, and so on. 

What is different about the content posted under this specific account is that they choose what is worthy of getting featured on the page, which is the most followed accounts on instagram of all.

They encourage emerging stars who have true potential and also pave the way for them to grow. With zero discrimination, @Instagram features content that deserves to reach a wide range of audience. 

With a bio that says, “Discover what’s next on Instagram,” its official page is gaining thousands of followers per hour. It’s crazy how people are head over heels to learn more about how the coming Instagram tactics turn out and what exactly the major updates are. 

Simply put, Instagram has the most followers, more than any single person. With no permanent face, the account has managed to create an impact as they have amassed more than half a billion. Its original creators, Kevin Systrom and Mike Krieger had no idea their invention would become so popular. 

2. Cristiano Ronaldo (@cristiano)

Followers: 503 M

Here’s a guy whose name pops up when we talk about Manchester United. Yes, Cristiano Ronaldo, Siuuuuuuu.

He had quite the year as he returned to the team and also became the first individual to reach the 500 million mark. However, today, Ronaldo is followed by 503 million followers, ultimately making him the second most followed person on Instagram. 

Ronaldo uploaded a video thanking everyone for supporting him throughout his journey. It was a short clip compiling several moments, from being a helpless kid to being one of the most influential football players in the world. 

Each of his pictures gathered together to form a structure that read ‘500.’ It is only Ronald and Instagram that broke the 500 million mark. 

In other words, if Ronaldo’s Instagram account is considered a country, then it would be the third most popular country after China and India.

That’s how big his empire is. Moreover, Ronaldo is expected to top the list in less than a year or so. What CR 7 earns a day through social media could be a lifetime earning for many. 

The global superstar earns $2,000,000 per sponsored post on the platform. In fact, he tops the 2022 social media-rich list, earning more than a fortune for every single sponsored post he makes. The footballing icon always looks pleasant so do his fans, when they see him more in life.

3. Lionel Messi (@leomessi)

Followers: 378 M

We remember the saying, “Wherever you go, I will be there,” as Lionel Messi is just behind Cristiano Ronaldo even in the list of the Most Followed Instagram Accounts in the World. From opposing Ronaldo on the pitch to following him on Instagram, Messi seems to have no plans to give up. Well, there is no need to. 

The Argentine footballer has ensured the #3 position by owning the third most followed account on Instagram, simply dethroning Kylie Jenner. 

With that, he has proven to the world that he is not only good on the floor but also on Instagram. He has roughly 900+ posts, among which the most are clicked from the field. Apparently, the lead player earns around  $1.77 million per post. 

Roughly 5 days ago, Messi uploaded an epic picture of the era, sitting before a chess board, opposite Cristiano Ronaldo, which earned 30 million likes.

The photograph was taken by @annieleibovitz for @louisvuitton. It has left millions of people street-talking. The two legends in a frame, which clicked so well, can never be neglected either. 

They do not just seem like players, they literally look like professional models, which could be one of ten thousand reasons why they have amassed such a massive number of followers. 

Messi’s latest post at the time of writing was a throwback video, in which Vamos Argentina won the World Cup. He must have looked back in hopes of repeating history in the ongoing World Cup. 

4. Kylie Jenner (@kyliejenner)

Followers: 372 M

The born millionaire, Kylie Jenner is also a millionaire on Instagram. Despite coming fourth on the list of “most followed persons on Instagram,” things are still pretty impressive for the mother of two.

Along with managing Kylie Cosmetics, Kylie Swim, Kylie Skin, Kylie Baby, and more, the model mogul has left the world speechless by being the most-followed Instagram woman celebrity ever. 

She often uploads IG stories, where she presents herself as a mother. The way she calls her elder daughter, Stormi, is frequently teased by many others. But, in the end, it’s her fame that makes the trolls popular. So, it’s always a win for Kylie.

Most of the time, the cosmetics businesswoman is seen in a bikini, which shows off more than half of her curves. The beauty queen primarily attracts followers by the way she carries herself.

Also Read: Top 10 Most Followed Twitter Accounts Of 2022 – Updated List

It’s not as easy as it looks. Her determination and consistency have made her the fourth most followed Instagram user in the entire world. 

Although she mainly focuses on her selfies, rather than any other impressive factors, she is still followed by millions. The perfect answer to the puzzle is her unmatched beauty. Who wouldn’t desire to own a body like Kylie’s?

If there is anyone to compete with ’The Kylie Jenner,’ then it would be none other than her Kardashian sisters. Scroll down to see how many of her sisters are included in the most followed Instagram accounts list. 

5. Selena Gomez (@selenagomez)

Followers: 358 M

Selena Gomez is an example of a celebrity who has spent her entire life away from the spotlight. Well, how could social media be an exception for her? 

With 1,846 posts and 358 million followers, she is the most followed singer on Instagram. Selena will always remain in the hearts of millions with her songs that touched them when they were in need of those deep words. 

In addition to magazine shoots, plandids, and candids, the Ice Cream singer has used the platform to talk about her mental health journey, which must have helped millions of teenagers. 

She addresses several issues that could potentially kill a person mentally, as well as openly discussing similar experiences she has had in the past. It has been beneficial to her followers, who have learned valuable lessons from her teachings. 

Selena started out on the kids’ show Barley & Friends, but it was her role in Wizards of Waverly Place that made her famous. Since Gomez was always a person of desire, she didn’t let herself be confined to the television alone. 

Therefore, she stepped onto the silver screen, appearing in films such as Ramona and Beezus, Spring Breakers, The Dead Didn’t Die, Neighbors 2: Sorority Rising, Monte Carlo, and A Rainy Day in New York. 

The multifaceted actress is currently gaining attention in the tabloids for her role in the comedy-drama series Only Murders in the Building. 

Her breakup controversy with ex Justin Beiber was also something that turned public attention toward the songstress. Although Beiber is now married to Hailey, their fans still come up with stories linking the songs they create. 

6. Dwayne “The Rock” Johnson (@therock)

Followers: 349M

Did you guess someone else as the 6th most followed Instagram account? Or did you already know that the tequila mogul, Dwayne Johnson, owns one of the top Instagram accounts?

The former WWE champion has done a good job of building a community of people who look up to him and are motivated by the way he lives and works out.

There are a plethora of men and women who eventually turned out to be fitness freaks after regularly watching the 50-year-old. 

The former professional wrestler, Dwayne Johnson, was one of the reasons why wrestling was so popular during the Attitude Era. People used to binge on him, thus eventually hyping the sport.  

He has gone beyond his limits, starring in big-budget movies after wrestling for roughly eight years. Slowly, Johnson also became an acting mogul, earning billions for a single film. 

Today, he is one of the highest-paid actors in Hollywood with movies such as Black Adam, Jumanji: Welcome to the Jungle, Jumanji: Next Level, Fast & Furious, Jungle Cruise, Bay Watch, Central Intelligence, Moana, Free Guy, and many others. 

Keeping the Side to Side singer aside, the People’s Champ is ruling ohe #6 position in the top 10 Instagram accounts. The duo has been switching positions every other week, with one snatching the sixth position from the other. As of this writing, the Rock is leading from the front, so sorry, Arianators. Better luck next week!

7. Ariana Grande (@arianagrande)

Followers: 341M

Where are our Arianators? Even if you’re an Arianator or not, you still could be following the songstress, but when we ask you the reason why you’ve been following her, we could get a whole variety of answers.  Let’s begin there. 

Grande, of course, has fans for her albums and her incredible singing potential. People often talk about her highest note, which she whistled in “Emotions.” But beyond that, Grande has admirers who are head over heels for the way she talks.

You must have been living under a rock if you haven’t been aware of the ‘cute and naughty’ gestures of the Bang Bang singer. 

She created this huge community where she shares glimpses of her personal life and teasers and short clips from her upcoming projects.

Grande has so far been honored with accolades including a Grammy, a Brit, a Bambi, two Billboard Music Awards, nine MTV Video Music Awards, three American Music Awards, and 30 Guinness World Records. 

The Grammy-winning singer has had a fruitful career that everyone loves paying attention to. Ever since 2019, Grande has been the second most followed singer on Instagram, and until today, there has been visibly no one in her way of dethroning the heartthrob icon. 

Given the circumstances that have led to her current status, she does not appear to be relinquishing it anytime soon. 

8. Kim Kardashian (@kimkardashian)

Followers: 334M

It seems she has been controlling the spotlight for a long time now, so we’re not at all astounded to see Kim Kardashian in the top 10 most followed Instagram account.

Indeed, this Kardashian has one of the most famous faces in the world. You must be living under a rock if you do not know who Kim Kardashian is. 

While Keeping Up With the Kardashians bids farewell after 20 seasons, Kim is still in power, making headlines every now and then, with no signs of slowing down. 

And that is one of the potential reasons why she is so famous, with 334 individuals following her on Instagram. 

Instagram is definitely a to-go-place, where we first head after having a conversation about that particular person. Since Kim is always a topic, people often visit her page, and who can leave without hitting the “follow” button? 

By the way, we haven’t forgotten the new show, The Kardashians, which will, of course, let us see plenty of Kim on our screens. After her famous separation from Kanye West, who rose to stardom with his vivid personality, her fame doubled. 

Thanks to Ye for that, though. Well, that doesn’t mean she needed a second person to gain traction, definitely not. Kim is internationally famed for her personal life, she needs no damn support to rise.

If she keeps on going with the same rhythm, she will one day reach greater heights, and maybe in one or two years, she could be placed in the top 5 most followed Instagram users in the world. 

9. Beyonce Knowles (@beyonce)

Followers: 283M

Finally, our Queen Bey is here. She has come a long way from where she began. And now, Beyonce is not just a name, it’s a brand, and there could be no other Beyonce ever, and no one can ever challenge the saga. 

The singer-dancer-songstress-businesswoman-producer-director-and-more has her own style. Remember how she announced the release of her album, Lemonade? That’s what she is, and that’s exactly what people are looking for in her Instagram account. She doesn’t fail to impress or surprise us. 

She keeps her audience enthralled and engaged by providing glimpses into her and her husband Jay-Z’s personal lives. Gaining 280+ million followers does not appear to be a difficult task given her status as a sensational superstar. 

Beyonce rose to prominence in the late ‘90s with her involvement in the R&B group Destiny’s Child. Cheers to her successful musical career, which has earned her countless accolades over the years. 

Even if you’re not a devoted admirer of Beyonce, you cannot still disagree with the fact that she is the most incredible modern musician alive. 

Why do you think she is celebrated the most, even calling her the Queen Bay? Well, she is the first one to possess the talents of singing, stage performances, and dancing, as well as someone who can be looked up to when the matter is about social activism. 

Her hit solo albums included Beyonce, Dangerously in Love, I Am Sasha Fierce, B’Day, and Lemonade.

10. Khloe Kardashian (@khloekardashian)

Followers: 280M

Are you ready to wrap up the list of the top Instagram accounts? Even if you aren’t, Khloe Kardashian’s account is the tenth most followed Instagram account. 

If not all four, at least two of the Kardashians were meant to be included in the catalog of celebrities who have acquired the most followers on Instagram. 

Dethroning Beiber, Khloe took the tenth position recently. She joined Kim Kardashian and Kylie Jenner on the list last April. Until that day, we had Justin Bieber, who had 266 million followers. Sorry, Beliebers, we, unfortunately, cannot include your favorite in the index of the top 10 most followed individuals on Instagram. 

Coming back to Khloe, she must be excited to have entered the list for the first time. The model, businesswoman, and actress Khloe is now stealing the show.

The Kardashians and many others are only considering it for the sake of watching the beauty. Her involvement in the previous reality television show was also tremendous.

As a person, Khloe has influenced many other girls, and living like her has become the dream of thousands. By following the acting mogul, we can literally learn to behave like the rich. 

Conclusion 

We knew that you were looking for content where you could possibly learn about Instagram behemoths. There you go. We have the official Instagram account ‘Instagram’ leading the list of the top Instagram accounts.

Khloe Kardashian is tenth on the list, and Lionel Messi is chasing down Ronaldo of Portugal, who is in second place.

Although Instagram has been updating its algorithms every once in a while, these ten have nothing to worry about. Whether they sit in front of Instagram or not, their posts will reach millions of people in an instant. And that’s the perk of having the most followed Instagram accounts. 

Top Instagram Accounts – FAQ

Who is the most followed woman on Instagram?

Without a hunch, we can say, the most followed woman on Instagram is Kylie Jenner, with 372M followers. Although we have Selena Gomez right behind, Jenner will apparently make sure this tag is not shared. 

Who has the most followed Instagram account?

With staggering 570M followers, the official account of Instagram is the most followed Instagram account. But, if we talk about a particular person, then the answer could be different – Cristiano Ronaldo with 503M. 

Which actor has the most Instagram followers?

Selena Gomez. She has 358M followers, owning the tag of the most followed actor on Instagram. 

Who has the most followed Instagram account in the United States?

The reality television series star, Kylie Jenner, has the most followed account on Instagram in the United States.