Sonny Vaccaro Net Worth 2023 and how rich is Sonny Vaccaro. Curious to know about his net worth, let’s go and have a look on this article, which is fully equipped with about net worth trends.
How Much is Sonny Vaccaro Net Worth?
According to our research and report Sonny Vaccaro net worth is around $5 million. Sonny Vaccaro net worth is the result of his hard work and dedication as an American Executive.
| Name | Sonny Vaccaro |
| Net Worth (2023) | $5 Million |
| Profession | American Executive |
| Date of Birth | 23rd September, 1939 |
| Age | 83-year-old |
| Birthplace | Trafford, Pennsylvania, United States |
| Nationality | American |
Who is Sonny Vaccaro?
Sonny Vaccaro is a former American Executive who was born on 23rd September, 1939 in Trafford, Pennsylvania, United States. He was American sports marketing executive, who is best known for his work at Nike; he signed Michael Jordan for his first sneaker deal.
After working at Nike, he then moved on to work with Adidas and Reebok. Sonny Vaccaro is the person who is responsible for getting Kobe Bryant to sign with Adidas.
Sonny Vaccaro was a high school teacher who used to coach basketball to the students, before coming into the profession of sports marketing executive. Because of this his vast connections of college helped him to get into the Nike.
Vaccaro’s well-known accomplishment is Adidas ABCD Camp, which is one of the most famous high school basketball camps in the country. He is also known for founding the Nike Hoop Summit and the McDonald’s All American Game.
Sonny Vaccaro has collaborated with many legends of basketball in his career, some them are Michael Jordan, Kobe Bryant, LeBron James, and Kevin Durant. He is one of the active supporters of the rights of college players and has taken part in most of the well-known legal battles, one of which was the exploitation of student athletes.
An ESPN 30 for 30 documentary about Sonny Vaccaro “Sole Man” was aired on 16th April, 2015. The theme of the show was “corrosive effect of pumping so much marketing money into the college game.” Also, Ben Affleck and Matt Damon produced a film known as Air about his signing of Michael Jordan to Nike and finally the Air Jordan Brand.
Sonny Vaccaro’s Career
Sonny Vaccaro was a basketball coach at a high school before working for a shoe manufacturer. He joined Nike in 1977 to help Nike, as it was trying to get into the arena of basketball. He was responsible for signing a number of well-known sports players, including Michael Jordan.
Sonny Vaccaro made his greatest contribution to basketball history in 1984, when he founded the Adidas ABCD Camp. The annual new jersey camp soon became the leading high school basketball camp in the country. Many of the athletes of top high school of the nation participated, and it also gave chance to college coaches and NBA scouts to spot rising stars.
Sonny Vaccaro has made huge contributions to the world od sports marketing, especially basketball. He is considered as one of the founding members in this field and was the most important part to the development of American contemporary sports.
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